EssilorLuxottica Acquires Supreme for $1.5 Billion

Wednesday, 17 July 2024, 15:43

EssilorLuxottica, the eyewear giant behind Ray-Ban, has acquired the influential streetwear brand Supreme for $1.5 billion in cash. This strategic move signifies EssilorLuxottica's commitment to diversifying its portfolio into the fashion segment. The deal is expected to close by the end of the year, potentially reshaping the landscape of streetwear and luxury brands. With Supreme's unique cultural impact, the acquisition could lead to innovative collaborations and expansion in the apparel market.
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EssilorLuxottica Acquires Supreme for $1.5 Billion

EssilorLuxottica Acquires Supreme

EssilorLuxottica, the renowned maker of Ray-Ban sunglasses, has announced its acquisition of the iconic streetwear brand Supreme for $1.5 billion in cash. This deal reflects a significant strategic shift.

Key Details of the Acquisition

  • Purchase Price: The acquisition was finalized at an impressive $1.5 billion.
  • Expected Closing: The transaction is anticipated to close by the end of the year.
  • Industry Impact: Both brands promise to bring unique opportunities for collaboration and market expansion.

Conclusion

This acquisition marks an exciting chapter in both streetwear and luxury fashion, underscoring the opportunities for future growth and innovation in the apparel industry.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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