Netflix's Cheaper, Ad-Supported Tier Sees Significant Growth with 40 Million Monthly Users

Wednesday, 15 May 2024, 19:15

Netflix's ad-supported tier has attracted a substantial 40 million global monthly active users, marking a significant increase from the previous count of 23 million in January. The growth indicates a strong preference for the more affordable option among users.
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Netflix's Cheaper, Ad-Supported Tier Sees Significant Growth with 40 Million Monthly Users

Netflix's Ad-Supported Tier Growth

Netflix has announced a remarkable increase in the user base of its ad-supported tier, reaching 40 million global monthly active users, nearly double the count reported earlier this year.

Surge in User Preference

The significant growth highlights a clear preference for the cheaper option among subscribers, positioning Netflix strongly in the streaming market.

  • 40 million global monthly active users
  • Nearly double the previous count of 23 million
  • Reflects evolving consumer behavior

This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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