EssilorLuxottica's Billion-Dollar Purchase of Supreme from VF Corporation Sends Ripples Through Market
EssilorLuxottica's Acquisition of Supreme from VF Corporation
In a major development, EssilorLuxottica has purchased the renowned Supreme brand from VF Corporation, causing a stir in the market.
Stock Price Impact and Ray-Ban's Future
The acquisition has led to a decline in stock prices, particularly affecting the eyewear segment, including Ray-Ban.
Strategic Decision by VF Corporation
VF Corporation's choice to sell Supreme was part of a portfolio evaluation, acknowledging the lack of synergies within their existing assets.
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