Impacts of 'Instagram Culture' and Currency on Japan's Tourism Industry

Thursday, 11 July 2024, 16:21

In March, Japan saw a surge in tourism with 3.1 million visitors, influenced by 'Instagram Culture' and the devaluation of the yen. However, locals are expressing concerns over overcrowding and the behavior of tourists. The trend highlights the influence of social media and currency fluctuations on travel patterns.

Boosted Tourism in Japan

In March, Japan experienced a significant increase in tourist arrivals, reaching 3.1 million visitors, driven by factors such as the appeal of 'Instagram Culture' and the depreciation of the yen.

Local Concerns

  • Overcrowding: Residents are voicing complaints about overcrowded tourist hotspots.
  • Tourist Behavior: Behaviors deemed inappropriate by locals have been a point of contention.

The surge in tourism reflects the growing impact of social media trends and currency fluctuations on travel preferences and destination choices.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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