Apple's Vision Pro Sales Falling Short of Expectations, Cheaper Model Planned for Next Year

Thursday, 11 July 2024, 04:48

The latest forecast by IDC indicates that Apple's Vision Pro sales are projected to remain below 500,000 units this year. The slow sales start is expected to persist until the release of a lower-priced model in the upcoming year. This development suggests a need for a strategic shift in the product lineup to capture a larger market share and meet consumer demands.
Yahoo Finance
Apple's Vision Pro Sales Falling Short of Expectations, Cheaper Model Planned for Next Year

Apple's Vision Pro Sales Forecast

The recent analysis by IDC reveals that Apple's flagship product, the Vision Pro, is unlikely to surpass the 500,000 sales mark for the current year.

Slow Sales Start

The Vision Pro has faced challenges in gaining traction among customers, leading to a sluggish performance in the market.

Cheaper Model Release

To address the slow sales, Apple plans to introduce a more affordable version of the Vision Pro in the coming year, aiming to attract a wider consumer base.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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