Apple Considering Plastic Casing for Next Apple Watch SE Version

Monday, 8 July 2024, 19:38

Apple is exploring the adoption of plastic casing for the upcoming iteration of the budget-friendly Apple Watch SE, as revealed in a report by Bloomberg's Mark Gurman. This move is aimed at potentially lowering production costs and making the device more accessible to a wider audience. The shift in material choice may impact the design aesthetics and durability of the wearable, sparking discussions among tech enthusiasts.

Apple Plans Plastic Casing for Affordable Apple Watch SE - Latest Update

Apple is exploring the adoption of plastic casing for the upcoming iteration of the budget-friendly Apple Watch SE, as revealed in a report by Bloomberg's Mark Gurman.

Key Points:

  • Lower Production Costs: Apple considers plastic to enhance affordability.
  • Wider Access: Aim to make the device accessible to more consumers.
  • Design Impact: Material shift may alter aesthetics and durability.

Discussing the potential implications on design and market positioning, this strategic move by Apple signals a shift towards catering to diverse consumer segments in the wearables market.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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