Carlsberg Announces Acquisition of Britvic in a £3.3bn Deal
Monday, 8 July 2024, 08:46
Britvic Acquisition by Carlsberg
Danish brewing giant Carlsberg has agreed to acquire UK-based drinks maker Britvic in a landmark deal worth £3.3bn.
Renowned Brands Included
The acquisition includes famous brands such as Robinsons, Tango, and R White's, adding value to Carlsberg's product portfolio.
Market Expansion and Strategic Move
This acquisition marks a strategic move by Carlsberg to strengthen its foothold in the beverage market and expand its market presence.
Joint Venture Reconfiguration
The deal also involves Carlsberg acquiring Marston's stake in a joint venture with Britvic, indicating significant changes in market dynamics.
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