Unstable Weather Leads to Decline in H&M Sales

Thursday, 27 June 2024, 21:02

The post discusses the significant sales drop at H&M, attributed to adverse weather conditions. H&M predicts a 6% decrease in June sales compared to the previous year, with the wet weather impacting consumer behavior negatively. The unexpected weather patterns have resulted in a 'catastrophic' situation for the fashion giant.
Daily Mail
Unstable Weather Leads to Decline in H&M Sales

Unstable Weather Impact

The unforeseen weather conditions have caused a downturn in sales for H&M.

Sales Decline

H&M anticipates a 6% decrease in June sales compared to the previous year.

Consumer Deterrence

Wet weather has discouraged shoppers from visiting High Street stores, affecting H&M's performance.


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