Chinese Companies Going Global: Avoiding Pitfalls by Studying Japan's Strategies

Friday, 28 June 2024, 13:30
Learn why Chinese companies expanding globally need to heed the warnings from Japan's missteps. Discover insights from a marketing specialist on the pitfalls to avoid during international expansions. Understand the importance of adapting strategies for successful global growth. Incorporate valuable lessons from Japan into your company's global expansion plans to ensure sustainable success.
South China Morning Post
Chinese Companies Going Global: Avoiding Pitfalls by Studying Japan's Strategies

Chinese Companies Going Global

With more Chinese companies moving their operations overseas, a marketing specialist has advised them to take a lesson from their Japanese peers in how not to handle their global expansions.

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