ByteDance’s Douyin and TikTok Respond to Algorithm Issues with New Strategies

Saturday, 4 January 2025, 07:00

Douyin and TikTok parent company ByteDance are addressing algorithm issues following a crackdown on price discrimination and echo chambers. Major platforms, including Meituan and Xiaohongshu, are implementing changes to enhance transparency and improve user experience. This initiative aims to create safer online shopping environments across China's digital landscape.
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ByteDance’s Douyin and TikTok Respond to Algorithm Issues with New Strategies

ByteDance's Commitment to Algorithm Transparency

In response to growing scrutiny, ByteDance has announced that Douyin, its TikTok counterpart, will establish a safety centre to enhance the transparency of its recommendation systems. By diversifying video feeds and combating misinformation, Douyin seeks to align with the Cyberspace Administration of China (CAC)'s initiative for better online practices.

Price Discrimination and the Online Shopping Experience

Pinduoduo, known for its budget shopping model, has proclaimed its commitment to building a healthier ecosystem. This includes measures to counteract Big Data-enabled price discrimination, embracing a fairer shopping atmosphere. Other platforms like Xiaohongshu are also inviting user feedback on their algorithm functionalities and personalisation options, thereby enhancing user autonomy.

Government's Role in Algorithm Regulation

The Chinese government's campaign targeting algorithm issues aims to dismantle filter bubbles and unfair pricing practices. With a deadline set for February 14, various tech giants including Meituan and Didi Chuxing are expected to implement substantial reforms to their operational algorithms without sacrificing user experience.

Future Prospects for China’s Digital Landscape

As platforms recalibrate their algorithms to promote a more equitable online experience, the collective efforts represent a significant pivot in China's approach to internet governance. These changes ripple through the digital economy, leveraging technology to enhance user engagement while fostering ethical online practices.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.

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