Meituan Drives Drone Deliveries in Hong Kong's Low-Altitude Economy

Wednesday, 20 November 2024, 23:00

Drone deliveries are set to transform Hong Kong's food landscape as Meituan gears up to launch its services. With key support from John Lee Ka-chiu, the plan promises exciting growth amidst fierce competition. Meituan will apply to the low-altitude economy sandbox to realize these innovations.
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Meituan Drives Drone Deliveries in Hong Kong's Low-Altitude Economy

Meituan Launches Drone Deliveries in Hong Kong

Food delivery giant Meituan is making strides as it aims to introduce its drone delivery services in Hong Kong. The company, already operational in major cities like Beijing, Shanghai, and Shenzhen, plans to leverage the local government's initiative to enhance the low-altitude economy, according to Meituan's vice-president, Mao Yinian.

Regulatory Path and Strategic Advantage

Meituan is applying to join Hong Kong's low-altitude economy regulatory sandbox, a move backed by Chief Executive John Lee Ka-chiu during his recent policy address. This sector is categorized as a strategic emerging industry by the Chinese government, promoting applications such as delivery, surveying, and rescue.

Logistical Benefits of Drones

  • Speed and efficiency: Drones can deliver meals in 15 to 20 minutes, significantly faster than traditional methods.
  • Geographical advantages: Hong Kong's hilly terrain offers an edge for drone logistics.
  • Market competition: Major competitors like Alibaba Group Holding, JD.com, and PDD Holdings are also vying for market share, especially with the approaching Singles' Day shopping extravaganza.

Meituan's Keeta app has already captured over 40% of Hong Kong's food delivery market in its first quarter, with plans for an ambitious rollout at key locations such as Cyberport and the Hong Kong Science Park.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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