Perion’s stock takes hit as Microsoft Bing ends partnership

Monday, 10 June 2024, 12:21

The abrupt ending of Perion's business relationship with Microsoft Bing has led to a significant decline in the value of Perion's stock. The unexpected loss of this key partnership has raised concerns about Perion's future revenue streams and overall market position. In light of this event, investors and industry analysts are closely monitoring the financial impact of this development on Perion and the ad-tech sector.
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Perion’s stock takes hit as Microsoft Bing ends partnership

Key Highlights

The stock of Perion witnessed a sharp decline after losing the partnership with Microsoft Bing.

Impact on Market Position

  • The sudden termination of the Bing business deal has raised concerns among investors.
  • This development underscores the volatile nature of the ad-tech sector.

The fallout from this event has significant implications not only for Perion but also for the broader ad-tech industry.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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