Albertsons Media Collective Enhances Retail Media Ecosystem with Rokt Partnership
Friday, 7 June 2024, 11:40
Albertsons Media Collective Expands Partnership
In a strategic move, Albertsons Media Collective strengthens its retail media ecosystem by partnering with Rokt. This collaboration introduces non-endemic ads across Albertsons' diverse portfolio of brands, leveraging Rokt's expertise for further growth and market reach.
Enhanced Market Reach and Growth
The partnership signifies Albertsons' commitment to enhancing its media offerings and exploring new opportunities in the retail advertising space.
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