Air China, Cathay Pacific, and Riyadh Air: Expanding Global Connections
Air China and Cathay Pacific's Strategic Collaboration
Riyadh Air, backed by Saudi Arabia’s sovereign wealth fund, is currently in negotiations with Cathay Pacific Airways to potentially establish a code-sharing arrangement. This collaboration aims to enhance route accessibility for passengers traveling to and from Riyadh, significantly expanding the Saudi carrier's network connections.
Investment and Expansion Goals
In a recent interview, Riyadh Air's chief financial officer, Adam Boukadida, revealed that the airline has placed a multibillion-dollar order for 60 Airbus A321 jets this week. The airline aspires to connect to at least 100 different destinations by the year 2030.
This partnership will benefit both airlines. By code-sharing, Riyadh Air can leverage Cathay Pacific’s established global network of over 80 destinations, while Cathay Pacific will gain access to more connections in the Middle East. Boukadida noted that “Cathay is a great airline” and that Riyadh Air is always open to seeking effective partnerships.
Market Insights and Future Travels
- Asia is underserved, highlighting its strategic importance for Riyadh Air.
- Cathay Pacific's direct service to Riyadh aims to cater to the young, travel-hungry demographic of the region.
- Holistic services, including halal meals and Arabic entertainment, enhance the travel experience.
Cathay Pacific has recently resumed its thrice-weekly flights to Riyadh, marking a significant move in further connectivity. This direct service, previously interrupted in 2017, is expected to solidify ties between Hong Kong and Saudi Arabia.
Abdullah Alhagbani, of the Saudi Tourism Authority, emphasized that this collaboration aligns perfectly with Vision 2030. Saudi Arabia's ambitious goal to become a top tourist destination, with tourism targets now reaching 150 million visitors by 2030.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.