Royal Mint's Strategic Move to Capture US Market Through £100m Sales
Tuesday, 4 June 2024, 12:20
Royal Mint's Strategic Move
The Royal Mint has set sights on capturing the American market by selling £100 million worth of UK coins, despite recent operational changes.
Positive Sales Trend
Americans have shown increased interest in UK-made coins, with a remarkable 118% surge in sales to the US since 2022.
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