Challenges in China's Outbound Tourism Post-Covid, According to Trip.com CEO Jane Sun

Thursday, 30 May 2024, 13:34

Trip.com CEO Jane Sun highlighted the obstacles hindering the recovery of China's outbound travel industry, citing visa delays and lack of flight capacity. These challenges have contributed to a slower return to pre-pandemic travel levels. It underscores the importance of addressing these issues for the sector's revival.
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Challenges in China's Outbound Tourism Post-Covid, According to Trip.com CEO Jane Sun

Challenges in China's Outbound Tourism

Trip.com CEO Jane Sun pointed out the setbacks facing China's outbound travel recovery post-Covid, citing visa delays and insufficient flight capacity.

  • Visa delays: Highlighted by Jane Sun as a major obstacle in reviving outbound tourism demand.
  • Flight capacity: Sun noted the impact of limited flights on the industry's recovery efforts.

Addressing these challenges is crucial for the resumption of regular outbound travel activities.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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