Decentralized Social to Transform Marketing, Says Jeff Kauffman
Thursday, 23 May 2024, 13:44
Jeff Kauffman on Disrupting Marketing Strategies
The founder of JUMP, Jeff Kauffman, recently discussed the potential impact of decentralized social platforms on brand marketing. According to Kauffman, the rise of Farcaster and portable 'social graphs' will fundamentally change how marketers engage with consumers, ushering in a new era of transparency and user empowerment.
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