CEO of WPP Warns of Attempted Deepfake Scam Targeting Top Executives

Friday, 10 May 2024, 07:01
The CEO of WPP, Mark Read, recently warned of an elaborate deepfake scam targeting company leaders. Imposters created a fake WhatsApp account, voice clone, and YouTube footage to impersonate top executives in a virtual meeting. The unsuccessful scam aimed to solicit money and personal details, highlighting the growing threat of deepfake technology in corporate fraud.
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CEO of WPP Warns of Attempted Deepfake Scam Targeting Top Executives

CEO Warns of Elaborate Scam Attempt

The head of the world's biggest advertising group, Mark Read, alerted leadership about a deepfake scam targeting top executives at WPP.

Fraudulent Virtual Meeting Setup

Fraudsters impersonated Read using a fake WhatsApp account and a voice clone, along with YouTube footage, to deceive company leaders.

Impersonation and Solicitation

The scammers posed as Read and another senior executive in a Microsoft Teams meeting, attempting to trick an 'agency leader' into setting up a new business for fraudulent purposes.

This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.

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