Balabala and Other Chinese Retailers Seek Opportunities in Discounted Hong Kong Real Estate

Thursday, 3 October 2024, 01:30

Balabala and several other Chinese retailers are capitalizing on discounted rents in Hong Kong's retail market. As demand for prime spaces surges, brands like Li Ning and Bossini are expanding in Tsim Sha Tsui and other key areas. The favorable rental conditions are enabling these brands to secure significant locations at much lower prices than in previous years.
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Balabala and Other Chinese Retailers Seek Opportunities in Discounted Hong Kong Real Estate

Chinese Brands Thrive in Discounted Hong Kong Retail Environment

Hong Kong's retail landscape is undergoing a seismic shift, with Chinese retailers seizing opportunities to secure prime spots at discounted rents. Balabala, a leading baby and kids’ apparel brand owned by Zhejiang Semir Garment, is a case in point. They plan to open two new stores in November, both over 1,000 sq ft, while benefiting from approximately a 20% discount compared to pricing from five years ago.

Increased Leasing Activity from Mainland Brands

  • The first half of the year saw a 215% surge in leasing by Mainland Chinese brands, as per JLL.
  • Local and international brands are attracted to Hong Kong’s reputation as an international retail hub.

Other Companies Expanding in Hong Kong

Besides Balabala, brands like Bossini.X and Clarks have also signed leases on Park Lane Shopper’s Boulevard, taking advantage of reduced rental prices historically seen in the area.

Strategic Moves Amidst Changing Market Conditions

Brands such as Mango and Omega have also entered into agreements at substantially lower costs than their peak pricing. This trend follows a concerted effort from InvestHK, which has been facilitating international investments into Hong Kong.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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