Unlocking Opportunities in the ETF Market: Calamos Investments Recommends Targeting CD and Money Market Customers
Unlocking Opportunities in the ETF Market
Calamos Investments has identified a lucrative market segment that could drive growth in the exchange-traded funds (ETFs) industry. By targeting customers from certificate of deposits (CD) and money market accounts, ETF providers have the potential to attract new investors and expand their market reach.
Untapped Market Potential
According to Calamos Investments, there is a significant opportunity to capitalize on the large pool of investors who currently have their funds 'on the sidelines' in low-yield accounts. By offering ETFs specifically tailored to these customers, providers can unlock a new source of investment capital and fuel industry growth.
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