News: Ford Launches the 'Ford Power Promise' to Enhance EV Sales
Monday, 30 September 2024, 05:12
Ford Power Promise Program Overview
The Ford Power Promise program begins Tuesday, targeting enhancements in customer satisfaction and boosting sales for new models like the F-150 Lightning and Mustang Mach-E. This initiative addresses owner concerns that can influence purchasing decisions.
Key Features
- Enhanced Benefits: Customers purchasing or leasing new EVs will receive additional perks.
- Focus on Satisfaction: The company aims to tackle concerns that current EV owners have regarding their vehicles.
Conclusion: Implications for the Market
The timing of the Ford Power Promise program is crucial as Ford seeks to strengthen its position in the competitive EV market.
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