Hang Lung Properties Targeting Booming Luxury Market in China with Plaza 66 Expansion
Sunday, 21 April 2024, 22:00
Hang Lung Properties' Expansion Strategy
Hang Lung Properties is strategically expanding Plaza 66, its flagship mall in Shanghai, to target the growing demand for luxury goods among Chinese consumers. The company aims to solidify its position in the competitive luxury retail landscape in Shanghai by focusing on high-end offerings. Hang Lung is accentuating its commitment to tapping into the lucrative luxury market and enhancing its brand position in the region.
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