AliExpress Launches '10 Billion Yuan Subsidies' Campaign to Support Chinese Brands Going Global

Tuesday, 9 April 2024, 11:30

AliExpress, the online retail platform, is offering lucrative subsidies worth 10 billion yuan to entice Chinese brands and merchants to expand their presence in overseas markets. The initiative targets 1,000 initial participants, aiming to boost international sales and brand visibility. This strategic move from AliExpress is expected to drive significant growth for Chinese businesses venturing into global e-commerce.
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AliExpress Launches '10 Billion Yuan Subsidies' Campaign to Support Chinese Brands Going Global

AliExpress Unveils '10 Billion Yuan Subsidies' Campaign

AliExpress has rolled out a new initiative that offers substantial subsidies amounting to 10 billion yuan to support Chinese brands and merchants in expanding their reach to overseas markets.

Targeted Support for 1,000 Chinese Brands and Merchants

The subsidies are specifically designed for an initial group of 1,000 Chinese brands and merchants who participate in the AliExpress programme, aiming to encourage their entry into international markets.

Conclusion: The '10 Billion Yuan Subsidies' campaign by AliExpress signifies a strategic effort to incentivize more Chinese brands to venture into global e-commerce, potentially driving significant growth for businesses seeking to expand internationally.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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