The Impact of Limited BNPL Options on Bridge Millennials' Purchasing Decisions
Saturday, 6 April 2024, 07:05
The Impact of Limited BNPL Options
Amid economic uncertainty, bridge millennials are adjusting their purchasing habits due to the absence of Buy Now, Pay Later (BNPL) options, potentially leading to a decline in brand loyalty.
Changing Consumer Behavior
The lack of flexible payment alternatives is reshaping consumer behavior among bridge millennials, impacting their loyalty towards brands.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.