EaseMyTrip's Strategic Rs 90 Cr Investment in Medical Tourism
Easing Into Medical Tourism
EaseMyTrip is making waves in the medical tourism sector with a Rs 90 Cr investment. The company has acquired a 30% stake in Rollins International and a 49% stake in Pflege Home Healthcare, signaling its ambitious expansion plans.
Details of the Investment
- 30% stake in Rollins International to enhance tourist packages.
- 49% stake in Pflege Home Healthcare to improve healthcare offerings.
Market Opportunities
This strategic move into medical tourism showcases EaseMyTrip's aim to diversify its service portfolio. The growing demand for healthcare services among international travelers opens new avenues for revenue.
Future Outlook
As travel resumes, medical tourism is expected to grow. EaseMyTrip's investment could position it well in a market projected to thrive, attracting health tourists and enhancing its competitive edge.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.