How the Merger with Trump Media Impacted Rumble Stock and What's Ahead

Saturday, 30 March 2024, 07:16

Rumble's stock soared this week after the merger with Trump Media & Technology Group, led by former President Trump. The company's earnings beat Wall Street's expectations but fell short on sales. With engagement trends fluctuating, questions remain on the monetization strategy and the path to breakeven earnings by 2025.
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How the Merger with Trump Media Impacted Rumble Stock and What's Ahead

Rumble stock gets a bump from Trump Media

Rumble shareholders should be tipping their hat to Trump Media & Technology Group stock this week. Rumble (NASDAQ: RUM) stock closed out this shortened week's trading with big gains. The company's share price closed out the stretch up 10.8%, according to data from S&P Global Market Intelligence.

But what about Rumble's Q4 numbers?

  • Rumble's revenue increased just 2% year over year, and the arrival of a big sales miss despite some favorable engagement tailwinds is concerning.
  • The company closed out the fourth quarter with 67 million average monthly active users (MAUs), up 16% on a sequential quarterly basis.
  • There are still unanswered questions about the company's monetization strategy, and it remains to be seen if Rumble can hit its target of reaching breakeven earnings in 2025.

This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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